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The mainstream media’s refusal to acknowledge YouTube culture is creating a generation chasm

YouTube was once uncharted territory, home to weird and wacky videos created for mild entertainment. Now it’s an empire of a whole community of creators and influencers producing wildly popular content. Hollie Geraghty asks why the mainstream media is reluctant to recognise them as celebrities

Last month, Birmingham city centre was brought to a standstill. Residents were stuck in traffic for hours and cars were abandoned. It was the doing of a teenager, James Charles – and his make-up palette – who was met by 8,000 screaming fans hoping get a glimpse of their favourite YouTuber. So why did the […]

The post The mainstream media’s refusal to acknowledge YouTube culture is creating a generation chasm appeared first on NME.

Source: NME Music – The mainstream media’s refusal to acknowledge YouTube culture is creating a generation chasm

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